AI-First ServiceNow Enabler100's of ImplementationsServing 25+ Countries
CRM & Customer

Complex deals.
Simple quotes.

AI-powered CPQ that drives omnichannel revenue. 40% faster quote processing. Powers 85% of Fortune 500. Zero errors, zero wait time.

Key Capabilities

Everything you need. Nothing you don't.

Guided Configuration

AI-guided selling flows that simplify complex product configurations. Constraint-based logic handles any product hierarchy.

AI-guided selling Constraint logic Visual configurator

Dynamic Pricing

Volume-based, tiered, customer-specific, and geographic pricing — all calculated in real time with no manual errors.

Real-time pricing Volume discounts Geo-pricing

Subscription Management

Recurring services, ramped deals, renewal automation, and usage-based billing. Every revenue model supported.

Recurring revenue Renewal automation Usage billing

Self-Service Quoting

Customer and partner self-service portals. Generate accurate quotes anywhere, anytime, without sales involvement.

Customer self-service Partner portal Anywhere access

No-Code Administration

Visual rule builder with drag-and-drop pricing logic. Real-time updates without developer dependency.

Visual rule builder No-code changes Real-time updates

How We Deliver

Proven methodology. Predictable outcomes.

Weeks 1–3

Model

  • Product catalog audit & hierarchy
  • Pricing rule analysis & mapping
  • Configuration logic documentation
Weeks 4–12

Build

  • CPQ configuration & logic engine
  • Pricing engine setup & testing
  • CRM/eCommerce integration
Weeks 13–16

Validate

  • Quote accuracy testing & QA
  • Performance validation at scale
  • Sales team training & enablement
Weeks 17–20

Launch

  • Phased rollout by region
  • KPI monitoring & optimization
  • Continuous pricing refinement
Proof in Practice

Real outcomes. Real clients.

Technology & Electronics16 weeks

Keysight Technologies

Challenge

Complex product configurations requiring 2-day quote turnaround. Manual pricing errors eroding margin and customer trust.

Solution

ServiceNow CPQ with guided configuration and AI-powered dynamic pricing across the global product catalog.

Forty percent faster quotes with zero pricing errors. Our sales team celebrated and our CFO noticed the margin improvement.Director of Sales Operations
OutcomesVerified
40% faster quote processing
Zero pricing errors
Faster deal closure
Margin protection
Building Materials14 weeks

Fortress Building Products

Challenge

Manual quoting creating bottlenecks. Inconsistent pricing across regions. Sales team waiting days for simple quotes.

Solution

ServiceNow CPQ with automated pricing and self-service quoting for the dealer network.

Zero wait time. Our dealers get quotes instantly and our sales team finally focuses on selling.VP of Commercial Operations
OutcomesVerified
Zero wait time for quotes
Consistent global pricing
Faster catalog updates
Dealer self-service
Why ifBash

We don't just quote prices.
We accelerate deals.

We start with your sales team and their quoting frustrations, not the platform.

Process first

We audit your quoting process before configuring a single pricing rule.

Speed + quality

Sales teams quoting within weeks. 40% faster from the first month.

We stay

90-day hypercare minimum. We tune pricing until every quote is accurate and instant.

FAQ

Common questions.

Ask us directly
Accepting new engagements

Ready to accelerate your quoting?

Tell us about your product catalog. We'll scope your CPQ implementation in 48 hours.

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