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TelecommunicationsService Management

Connect your telecom operations—from the network to the customer on a single platform with AI-powered service assurance and NVIDIA technology.

Now Assist for Telco - NVIDIA Powered
Industry-first generative AI for telecommunications

ServiceNow Telecommunications Service Management Platform

AI-Powered
Service Assurance
360°
Customer View

Transform Telecom
Service Operations

Unlock growth with AI-driven experiences, enhance customer care, and automate service workflows from network to customer.

Resolve issues proactively

Bring customer support and service operations together to automate issue resolution and provide transparency to everyone involved.

Key Value
Proactive service delivery

Unleash productivity

Take customer service to the next level with AI-driven insights and tools that empower agents to do their work better and faster.

Key Value
Enhanced agent productivity

Deliver seamless experiences

Connect people, processes, and systems across the ecosystem, making every service experience more seamless, transparent, and proactive.

Key Value
Connected operations

AI-driven automation

Unlock growth with AI-powered experiences in service and network operations using Now Assist for Telco powered by NVIDIA technology.

Key Value
NVIDIA-powered AI

Key TSM Features
Complete Telecom Platform

Comprehensive features designed specifically for telecommunications service management, from AI-powered assistance to 360° customer visibility.

Now Assist for Telco

Understand and resolve service issues faster with instant AI-powered summaries, case resolution assistance, and contextual recommendations.

Key Features:

  • Instant case summarization
  • AI-powered resolution guidance
  • Technical jargon translation
  • NVIDIA AI integration

Account Lifecycle Events

Provide structured, repeatable, and transparent onboarding experience for customers and stakeholders throughout their journey.

Key Features:

  • Structured onboarding workflows
  • Repeatable customer processes
  • Transparent stakeholder communication
  • Customer journey management

Self-Service Portal

Drive proactive self-service from a portal integrated with knowledge, service catalogs, communities, and AI-powered chatbots.

Key Features:

  • Integrated knowledge base
  • Service catalog access
  • Community engagement
  • Virtual agent support

Engagement Messenger

Embed self-service experiences on any web or mobile website to provide seamless customer interaction capabilities.

Key Features:

  • Web and mobile integration
  • Embedded self-service
  • Seamless customer interaction
  • Multi-channel support

Service Bridge

Give enterprise customers an integrated experience with connected workflows across partner ecosystems and service providers.

Key Features:

  • Enterprise customer integration
  • Connected partner workflows
  • Ecosystem collaboration
  • Unified service experience

360° Customer View

Empower support teams with a comprehensive 360-degree view of customer accounts, service history, and interaction data.

Key Features:

  • Complete customer visibility
  • Service history tracking
  • Interaction data analysis
  • Support team enablement

Service Operations Workspace

Manage incidents proactively with clear visibility when services are at risk and automated workflow orchestration.

Key Features:

  • Proactive incident management
  • Service risk visibility
  • Automated orchestration
  • Real-time monitoring

Service-Aware CMDB

Streamline service and network operations with a single common data structure for unified configuration management.

Key Features:

  • Common data structure
  • Service awareness integration
  • Network operations alignment
  • Configuration management

Advanced Capabilities
Next-Generation Features

Advanced telecommunications capabilities including 5G services, process mining, and workforce optimization for operational excellence.

5G Services Management

Launch differentiated 5G services quickly with network slice template models and automated service orchestration.

Key Benefit
Next-generation service delivery

Real-Time Service Health

Gain data-driven automation and improve user experience through AI and machine learning with continuous monitoring.

Key Benefit
Proactive service optimization

Process Mining

Improve outcomes by optimizing process flows to streamline work and identify operational bottlenecks automatically.

Key Benefit
Operational excellence

Workforce Optimization

Manage teams effectively with real-time visibility into agent workload, performance metrics, and resource allocation.

Key Benefit
Enhanced team productivity

Advanced Product Catalog

Manage, visualize, and track product offerings and their components in a single configurable workspace environment.

Key Benefit
Unified product management

Service-Aware Install Base

Model complex services and identify impacted customers to quickly prioritize work activities and resource allocation.

Key Benefit
Customer impact management

TSM Package Options
Scalable Solutions

Choose the TSM package that meets your business needs, from essential capabilities to enterprise-scale solutions.

TSM Standard

Starting Package

Essential telecommunications service management capabilities for growing CSPs

Package Features:

  • Customer Service Management
  • Walk-Up Experience
  • Communities
  • Engagement Messenger
  • Digital Portfolio Management
  • Universal Request

TSM Professional

Professional Package

Advanced TSM capabilities with AI-powered features for established telecommunications providers

Package Features:

  • All Standard features
  • Proactive Customer Service Operations
  • Virtual Agent
  • Predictive Intelligence
  • DevOps Integration
  • Now Assist for TSM

TSM Enterprise

Enterprise Package

Complete TSM solution with advanced analytics and optimization for enterprise-scale operations

Package Features:

  • All Professional features
  • Workforce Optimization
  • Process Mining
  • Advanced Analytics
  • Enterprise Integration
  • Full AI Capabilities

Frequently Asked Questions
About Telecommunications Service Management

Get answers to the most common questions about TSM implementation, Now Assist for Telco, and service transformation.

ServiceNow Telecommunications Service Management (TSM) connects telecom operations from network to customer on a single AI platform:

  • Enhances customer care with AI-powered self-service and proactive support capabilities
  • Automates service assurance with real-time monitoring and intelligent incident management
  • Boosts agent productivity with Now Assist for Telco powered by NVIDIA AI technology
  • Delivers seamless experiences through connected workflows and omnichannel engagement
  • Provides 360-degree customer view with comprehensive account and service visibility

Built on ServiceNow AI Platform with industry-specific capabilities for telecommunications.

Now Assist for TSM is an industry-first generative AI solution built with NVIDIA partnership:

  • NVIDIA AI Integration: Built using NVIDIA AI Enterprise software platform with Triton Inference Server and NeMo customization
  • Customer Care Enhancement: GenAI-powered chat summarization and agent assist capabilities boost productivity and enable call deflection
  • Service Assurance: Provides streamlined, accurate understanding of incidents with technical jargon translation and rapid resolution guidance
  • Incident Management: Handles complex scenarios like fiber cuts with specialized terminology deciphering and clear summary generation
  • Agent Productivity: Summarizes case activity, work notes, and customer interactions while guiding agents with next best actions

This partnership helps telcos quickly and safely harness generative AI power for business-critical use cases while driving cost savings.

ServiceNow TSM provides comprehensive features designed specifically for telecommunications operations:

Customer Experience:

  • Self-Service Portal: Integrated knowledge, service catalogs, communities, and virtual agents
  • Omnichannel Engagement: Customer interaction across preferred channels with unified experience
  • 360° Customer View: Complete visibility of customer accounts, service history, and interactions

Operations Management:

  • Service Operations Workspace: Proactive incident management with service risk visibility
  • Service-Aware CMDB: Single common data structure for unified configuration management
  • Advanced Product Catalog: Manage and track product offerings in configurable workspace
  • 5G Services: Launch differentiated services with network slice template models

ServiceNow TSM provides comprehensive 5G and network operations capabilities:

  • 5G Service Orchestration: Launch differentiated 5G services quickly with network slice template models
  • Service-Aware Install Base: Model complex services and identify impacted customers for priority management
  • Real-Time Service Health: Data-driven automation with AI and ML for continuous service monitoring
  • Network Inventory Integration: Connect with Telecommunications Network Inventory (TNI) for unified asset management
  • Proactive Service Workflows: Empower agents with insights and tools for fast, transparent, proactive service delivery
  • Customer Impact Analysis: Quickly prioritize work activities based on service dependencies and customer impact

This approach enables CSPs to deliver next-generation services while maintaining operational excellence and customer satisfaction.

ServiceNow TSM offers three comprehensive package tiers for different organizational needs:

TSM Standard Package:

  • Customer Service Management and IT Service Management foundations
  • Walk-Up Experience, Communities, and Engagement Messenger
  • Digital Portfolio Management and Universal Request capabilities
  • Core telecommunications data model and applications

TSM Professional Package:

  • All Standard features plus advanced AI capabilities
  • Proactive Customer Service Operations and Virtual Agent
  • Predictive Intelligence and DevOps integration
  • Now Assist for TSM with NVIDIA AI technology

TSM Enterprise Package:

  • All Professional features plus enterprise-scale capabilities
  • Workforce Optimization and Process Mining
  • Advanced Platform Analytics and Continual Improvement
  • Full AI capabilities with comprehensive integration support

Implementation costs depend on CSP size, service complexity, and package selection:

  • TSM Standard Implementation: Starting from $450K - includes customer service management, basic AI features, and standard integrations for regional CSPs
  • TSM Professional Implementation: $650K-$950K - includes Now Assist for Telco, advanced automation, and comprehensive service operations for national CSPs
  • TSM Enterprise Implementation: $1.2M+ - complete solution with workforce optimization, process mining, and enterprise-scale deployment for global CSPs

ROI typically achieved within 12-18 months through agent productivity gains (40%), customer satisfaction improvements (35%), and operational cost reduction (30%). Crown Castle achieved ~$1M savings in first year.

Implementation timeline depends on CSP complexity and package selection:

  • TSM Standard: 16-20 weeks for customer service management, self-service portal, and basic AI capabilities
  • TSM Professional: 20-26 weeks including Now Assist for Telco, advanced automation, and comprehensive service operations
  • TSM Enterprise: 26-34 weeks for complete solution with workforce optimization, process mining, and extensive integrations

Our methodology: CSP Assessment & Service Design (4-6 weeks) → Core Platform & Customer Experience Configuration (10-14 weeks) → AI Integration & Testing (6-8 weeks) → Go-Live & Agent Training (4-6 weeks).

ServiceNow TSM provides extensive integration capabilities for telecom ecosystems:

  • TM Forum APIs: Native integration with TM Forum standards for catalog ordering and inventory management
  • Network Systems: Integration with OSS/BSS, network monitoring, and service assurance platforms
  • Customer Experience Tools: Adobe Experience Platform, Genesys, and other CX solutions
  • Communication Platforms: Microsoft Teams, Slack, and enterprise communication systems
  • Field Service Integration: CareAR and other field service productivity tools
  • Analytics Platforms: Real-time dashboards and business intelligence integration
  • Legacy System Connectivity: API-driven integration preserving existing investments

Result: CSPs maintain existing infrastructure while gaining unified service management and AI-powered capabilities across the entire value chain.

ServiceNow Case Studies
Real TSM Success Stories

See how telecommunications providers transformed their operations with AI-powered Service Management solutions.

Wireless Infrastructure
Case Study

Challenge

Manual processes across multiple systems for Network NOC operations causing costly delays, resource inefficiencies, and poor customer service experience

Solution

ServiceNow TSM with Customer Service Management, Field Service Management, and integrated network operations for enterprise-grade scalability

"I've used other software, but I've never been able to accomplish this much with such a small team in the way I have with ServiceNow."

Operations Systems Program Manager

Results Achieved

~$1M
Annual savings achieved
10-15 Min
Saved per agent interaction
Enterprise
Grade solution deployed
Positive
Customer feedback trend
(5.0/5.0)
Telecommunications Service Provider
Case Study

Challenge

Complex service operations requiring streamlined automation and improved operational efficiency across multiple service domains and customer touchpoints

Solution

ServiceNow Telecommunications Service Management with comprehensive automation, AI-powered workflows, and integrated service operations

"ServiceNow TSM enabled us to boost operational efficiency through comprehensive automation and streamlined service delivery across our telecommunications operations."

VP of Service Operations

Results Achieved

Boosted
Operational efficiency
Automated
Service workflows
Streamlined
Operations platform
Enhanced
Service delivery
(5.0/5.0)
Business Communications
Case Study

Challenge

Lengthy installation processes and complex service delivery workflows affecting customer satisfaction and time-to-service for business communication solutions

Solution

ServiceNow TSM with accelerated service delivery, automated installation workflows, and comprehensive customer experience management

"ServiceNow TSM transformed our installation processes, enabling us to deliver new services to customers 80% faster while maintaining high quality standards."

Chief Operations Officer

Results Achieved

80%
Faster installations
Accelerated
Service delivery
Automated
Installation workflows
Enhanced
Customer experience
(5.0/5.0)
Global Telecommunications
Case Study

Challenge

Massive transaction volumes requiring automated processing and intelligent workflow management across global telecommunications operations

Solution

ServiceNow TSM with large-scale automation, intelligent transaction processing, and comprehensive service management for global operations

"ServiceNow TSM enabled us to automate 10,000 transactions while maintaining service quality and operational excellence across our global telecommunications network."

Head of Digital Transformation

Results Achieved

10,000
Automated transactions
Large-Scale
Automation deployment
Global
Operations coverage
Intelligent
Workflow processing
(5.0/5.0)

Ready to Transform Telecom Operations?

Connect with our ServiceNow experts to implement comprehensive telecommunications service management with Now Assist AI and NVIDIA-powered automation.

Contact TSM Experts

tsm-experts@ifbash.com

+91-XXXX-XXXXXX

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